Hi, it’s Steffi! I hope I can help you make sense of the world wide web. it’s steffi is a free, bimonthly dispatch of internet culture analysis, interviews, links and general thoughts about the internet through my point of view. Every month, we bring you an advice column about how to navigate living in the social media age. You can submit questions to my Instagram.

about steffi

I’m an internet culture writer based in Brooklyn. Previously, I served as a reporter for BuzzFeed News (RIP) and Forbes. My work has appeared in The Atlantic, Teen Vogue, The Washington Post, Fast Company, MTV News, Bustle and more.

press for it’s steffi

NPR “It’s Been A Minute,” Why we don’t trust the ‘vanilla girl’

OnePitch, “Coffee With A Journalist,” Steffi Cao

Digital Void Media, “The Meme In The Moment,” Imagining a Better Internet

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steffi cao's metabolization of the world wide web


steffi cao is an internet culture journalist, once described as "aggressively sprite-like." her work has been published in the atlantic, cnn, buzzfeed news, and more.